Lead Distribution, Tracking and Management Features

On-demand solution helps to capture, qualify, distribute, follow-up, survey and track sales leads. Lead Conversion rates can be improved significantly using the integrated Drip Email / Marketing Automation.

LeadPro 24|7 software solution offers a host of features with easy to understand user interface and functions to satisfy the business needs of variety of businesses and industries. Here is the summary of the Sales Lead Distribution and Management features of LeadPro 24|7. For a full list of features, see the Lead Tracking Feature Comparison section.

Integrated Online Marketing Solution

This is an integrated eMarketing / online marketing solution with extensive features in the areas of Sales Lead Capture, Lead Distribution / Assignment, Lead Tracking and Management, Email List Management, Lead Fulfillment Tracking, Email Marketing Automation, Online Surveys, Reporting and Analytics. No more problems dealing with multiple systems and applications to service the prospects and leads. Every action delayed in following up a prospect is a lost sales. Hence integrating the functions in a single database application helps the marketing and sales teams.

Functions of LeadPro 24|7

The solution incorporates all lead management process related functions, including:

  • Lead Capture from multiple Lead Sources (Web forms, Emails, Lead Generation Systems, API)
  • Integration with third party Internet Lead Providers
  • Lead Qualification / Assessment / Scoring
  • Lead Distribution / Automatic Routing / Manual Assignment / Re-assignment
  • Real Time Lead Alerts using Email messages, Text messages
  • Lead Follow-up Activity Tracking Log
  • Lead Journal / Profile Customization
  • Lead Tracking and Analysis Reports
  • Sales Territory Definitions and Maintenance
  • Drip Email Marketing Campaigns for Lead Nurturing
  • Online Survey Management for research and feedback
  • Industry specific Lead Profile Templates (for managing Insurance leads, Real Estate leads, Mortgage leads, Higher Education leads, Loan modification leads, Debt settlement leads, etc.)
  • Custom integration solutions for your internet lead generation systems

Extensive Reporting and Analytics

The biggest drawback of the applications used today are the lack of intelligent reporting for day to day management and analytics for strategic management. LeadPro 24|7 provides an array of easy to understand reports. The reports are available in real time. The reports data can be looked at from different perspectives depending on the business requirements. The report data can also be imported to your local system for further analysis and use. Lead Management reports use extensive slice and dice and drill down features.

Analytical reports are provided in summary formats with drill down options. Key analytics reports are provided with graphic representations (such as bar charts, pie charts and trend charts). The data in these reports can also be downloaded as Excel or CSV formatted files for further analysis.

State of the art Technology Platform

While LeadPro 24|7 is comprehensive in domain processes and best practices, it does not lack in using cutting edge technology. The user interface is based on the Microsoft platform using Web 2.0 and Ajax concepts, the back end uses advanced database systems such as Microsoft SQL Server. Hence whether you intend to use it with a few thousands of leads and addresses, or millions of lead data records, the system can handle it with ease and efficiency.

Subject Matter Experts (SMEs) with Sales and Marketing Domain Knowledge

The lead tracking and management system is designed, developed, supported and continuously improved by the sales and marketing domain experts (lead professionals) at Anagha Group. The SMEs add enormous value in terms of streamlined business processes and best practices in eMarketing and Sales Lead Management.

Enterprise Customer Services and Full Service Options

We provide configuration, customization, integration, training and support services to the enterprise customers. We work with your business and IT teams to seamlessly integrate the system with your enterprise infrastructure and applications, if you prefer to go with the in-premise licensing and implementation model. Our team can even extend operational support (such as data loading, data cleansing, exception handling, front-end web site development, and monitoring) on an on going basis.

For more details and take a look at the overview of these functions, please see Email Marketing and Lead Management Product Overview pages. Or request a Free Trial (no obligation, no commitment, no contract) and test drive the service to see how it fits your requirements.

Information Document
Please download a copy of LeadPro 24|7 Lead Distribution, Tracking and Management Solution information sheet in PDF format.