Online Lead Verification Software Service for B2B and B2C Lead Generation and Lead Quality Improvement

Lead Tracking Software is used to automate the capture, routing and distribution, track nurturing and follow-up activities, related lead management processes used by the marketing team, inside sales team, field sales force and other marketing channels.

For Lead Generation companies, Lead Distribution system helps to capture leads and deliver real time and aged leads to lead buyers and clients. Lead Verification plays a significant role in delivering high Quality Leads to the customers. The end user companies using LeadPro247 as their lead tracking and management tool also can leverage Lead Verification to increase conversion rates and provide better qualified leads to the sales force.

LeadPro247, a comprehensive lead capture, distribution and delivery software solution, includes highly effective online validation and lead verification service modules to increase lead quality and weed out low quality leads reaching the customers. Data scrubbing, Lead Validation and Lead Verification features of the online lead management platform contribute to higher lead quality and reduced lead cost.

Lead Validation

Lead Validation refers to the process of ensuring the correct data type and format for each of the lead profile data elements. The following are some of the key data fields subjected to validation:

  • Phone Number fields (10 numerals)

  • Email Address fields (valid format with @ and valid high level domain names)

  • Zip / Postal Code (5 or 9 numerals for US and 6 alpha numeric for Canada)

  • State Code (2 character standard state codes)

  • Country Code (2 character standard country codes)

  • Numerical Data (such as dollar amounts)

Lead Scrubbing

In these days of click fraud and unethical practices of lead capture by certain parties, it is essential to identify and filter out the unwanted data submitted either by bots or individuals via lead capture forms. The captured lead data can be scrubbed in real time against a set of unacceptable / vulgar words. Note that there always exceptions and false positives and false negatives are to be handled carefully. LeadPro247 includes a scrubbing process to serve its customers' needs.

Lead Verification

Lead data can be verified by matching against multiple, large live databases (such as address databases, phone number databases, zip code and IP databases) and scored. The address information and phone numbers can also be obtained in standard formats. LeadPro system includes real time, online verification feature. This optional feature is priced separately.

The verification system provides the corrected values and additional information such as over all Quality Score. Based on the quality score, lead sale decision can be made using preset Lead Order Filters.

Lead Buyer Profile setup and maintenance
  • Industry Specific Lead Profiles

  • Lead Capture from Landing Pages and Lead Generation systems

  • Lead Scrubbing, Validation and Lead Verification

  • Lead Order Processing

  • Real Time Lead Delivery in multiple modes

  • Aged / Bulk Lead Sales and Delivery

  • Payment Processing for Lead orders (using your own Merchant Account / Payment Gateway)

  • Credit Request Approval processing

  • Lead sales and delivery statistics reports

  • Login for lead buyers (back office system to track and manage their leads)

Following are some of the Lead Types that could be scrubbed, validated and verified using the LeadPro247 internet lead Lead Verification Service module:

  • Insurance Leads (Auto, Life, Health / Medical, Home / Property, Long term care (LTC), Boat, RV, Motorcycle, Renters, Business / commercial, Annuity, etc.)
  • Automotive Leads
  • Auto Warranty Leads
  • Mortgage Lending, Home Equity Leads
  • Real Estate Leads
  • Higher Education Leads
  • Loan Modification Leads
  • Student Loans leads
  • Debt Settlement Services
  • Satellite TV Leads
  • Business Opportunity (Biz Op) Leads
  • Credit Repair Leads
  • Credit Card Leads
  • Home Security Leads
  • Home Remodeling / Contractor Leads
  • Legal Service Leads
  • Dentistry Service Leads

For more details and take a look at the overview of these functions, please see Drip Email Marketing, Online Surveys and Lead Tracking and Distribution Management Software Overview and tutorial pages. Or request a Free Trial (no obligation, no commitment, no contract) and test drive the service to see how it fits your requirements.

Information Document
Please download a copy of LeadPro247 Sales Lead Distribution, Tracking and Management information sheet in PDF format.